You bring the content, we bring the brands
Brands want videos and photos from people like you, and they’ll pay to use them. Create a profile and upload your content to make it available to license.
Attention creators
Creators love Catch+Release
Turn your content into cash, no strings attached
All kinds of people
You don’t have to have a big following–in fact, your follower count doesn’t matter when it comes to licensing. Brands are paying to license your content, not to get access to your followers.
All types of content
The right shot could come from anyone, anywhere–you don't have to worry about specializing in anything. A tech company might want your travel video, a food company might want your family photos.
More is more
It’s a numbers game–the more content you add, the higher your likelihood that a brand will find what they need. More content = more opportunities to get paid.
Spotlight on talent
Meet our featured creators
Discover the diverse, talented creators working with Catch+Release to bring authentic stories to life. From everyday people, to photographers and filmmakers, these creators help brands engage with genuine, impactful content.
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Kemikal Kris
Kemikal Kris
Christina Redd
Christina Redd
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Ed Kashi
Ed Kashi
You bring the content, we bring the world's top brands
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Join the Creator Community
Ready to share your content?
Sign up, upload your work, and be discovered by the world’s biggest brands. Catch+Release makes it easy for creators to monetize their authentic content.
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Creator testimonial
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“The process is absolutely seamless! This is not one of those situations where it is too good to be true because it really is with Catch+Release. They will take care of you very well.”
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Alex Wing, Creator Community
Ready to earn some money?
Upload your content, and get discovered by our customers and our curators. We will match your content with a brand’s campaign requirements. Once selected, you’ll be notified, and you can agree to license your work. It’s that easy to start earning from your beautifully created content
How it works
It only takes a few steps to create a profile and start getting seen by brands.
Step 1
Add your content
Set up your profile in a snap when you import from TikTok, Instagram, or YouTube, or upload right from your phone or computer. Automate publishing when you post to your social account using content sync and keep your profile fresh.
Step 2
Review offers
When a brand wants to use your content, you’ll get an offer with details about how your content would be used and how much you could earn. You can accept or decline every offer. If other people appear in the content, you’ll need to supply their contact info so we can get their approval too.
Step 3
Get paid
Once we have permission from everyone who owns or appears in the content, the brand makes a final decision. If they choose your content, you and everyone else in the content gets paid!
Find answers to common questions about how Catch+Release works for creators
How will brands find my content?
Brands discover your content through the Catch+Release marketplace, powered by AI search. We've connected creators and brands for almost a decade. Brands search our Creator Community directly, while our expert curators review your work and match it to the client’s needs. We may showcase your content in our marketing to attract both brands and agencies.
Do I still own my content after I add it?
Yes, you still own your content.
What if I don’t want to work with certain brands?
You have the option to accept or decline every licensing opportunity, so you always have control over how your content is used and who can use it.
How much money will I make?
You get paid each time a brand licenses your content. The more content you upload, the more chances you have to earn. Payment varies based on factors like usage duration, location, and audience size.
How much does it cost?
Catch+Release is free for creators. There is no cost to join the Creator Community or to add your content. If your content is licensed, you keep 100% of your payout.
Turn your creativity into earnings
Join Catch+Release to monetize your content. Upload your work, and let brands discover it for their campaigns. It’s quick and simple to start earning.