Licensing. It's our core expertise.

Beautiful content. It already exists. We enable you to discover and license it seamlessly. When you find the assets you love, no matter where they come from, we handle the licensing. Your brand is protected and you can get back to work.

We license it all. Content from celebrities to everyday people.

Photographers, videographers, filmmakers and documentarians

So much creative talent in the world just waiting to be found. When your brand or campaign is looking for a cinematic, highly polished look, we can find it.

UGC 2.0

We’re all creators. We all have cameras in our pockets. With billions of assets online and growing every single day, you now have a way to tap into it. We source it. We collect it and you license what you love.

Celebrities, influencers and micro-influencers

Looking for that special someone that can uniquely engage your audience? We’ve licensed content of sports stars, actors, musicians and even deceased iconic stars like Charlie Chaplin.

Real customer 🖤

“This platform is incredible! I’ve already had one of my creatives ping me to say that she is over the moon about this.”

“The Catch+Release platform has made it easy for me to track how research, clearances, and licensing for various campaigns are progressing seamlessly.”

License by Campaign

How you use it determines the license type

When you’re ready to license your favorite assets, set your usage for that campaign. Which media? For how long and which geography? Don’t worry, the platform guides you through it. It’s a simple form-fill and you’re ready to go.

01

Status notifications

Catch+Release does the work to get copyright owner sign-off, plus any models in the shot. Once complete, you are notified in your workspace. Transparency at every step.

02

Ready to license

You know when the license is available to purchase. Our expertise is in creative IP usage and rights permissions. We’ve got you covered.

03

Purchase license

Now you’re ready to purchase. We indemnify you. Your shots tab shows you a table of all licensed assets. Search, filter and even download to stay organized and in control.

Always competitive

Pay based on usage. Stay on budget

We facilitate fair compensation for all creator content. Brands and agencies benefit by securing the rights to unique and authentic content, while creators are paid to license their content. It’s a win-win that keeps the creative cycle thriving.

Collections are your starting point

Begin licensing workflow after you filter to what you love.

Is there a list price for content?

No, pricing varies. Since our marketplace platform features dynamic and diverse content, each asset’s cost depends on its specific use within your campaign. Pricing is tailored to your brand’s needs.

Can I license content for exclusive use?

Yes. Yes, you can. An exclusive license requires a premium above the regular price.This will be calculated in the workflow licensing steps.

Can any team-member purchase licenses from collections?

Yes, you can assign this role to any team member. Typically, producers or business affairs teams handle license purchases. Roles can be assigned and adjusted as needed via the team feature.

Can I adjust usage for licensed assets over time?

Yes, you can relicense assets for new uses. Just set up the new usage parameters and request a new license.

Can I renew a license after it expires?

Yes, you can renew licenses for successful campaigns. We’ll notify you before the license expires, so you can choose to renew if desired.

Making it easy. Keeping it magical.

Start creating now

  • License content, on time and on budget
  • Manage licenses and assets in one central platform
  • Curate the gems to tell your story and win customers